Marketing has been a story of eras: from mass marketing to the direct marketing era to digital marketing, and now data-driven marketing. As marketing strategy changes and marketing resources shift, so do consumers and customer loyalty — today, consumers use […]
Career
Today in the Commerce, Trade and Business Sector, it’s fair enough to say that most Small and Medium Enterprises and Businesses are struggling to realise Revenues, expand their operations and undertake functional investments. This is solely due to lack of developed Financial […]
It’s an increasingly complex world. Economic growth rates vary widely from country to country, as do consumer preferences, competitive landscapes, regulatory regimes and infrastructure maturity. Not only is the world complex, it’s unpredictable as well. As many businesses learned in […]
Industry 4.0, also sometimes referred to as Industrial Internet of Things (IIoT) or smart manufacturing, marries physical production and operations with smart digital technology, machine learning, and big data to create a more holistic and better-connected ecosystem for companies that focus on manufacturing and supply chain […]